Welcome on board!

About us

At Listonic, we create apps that help people on a daily basis. Long story short: we’ve been around since 2009 and throughout the years we’ve become known for the top-rated shopping list app in over 40 countries. Right now, we are also developing several other global mobile projects.

Become a great app translator with these 4 steps:

Get to know our products well. Watch the videos below and download the apps.
Read Voice & Tone guide.
Check the articles about writing for mobile from the Translation Resources section.
Check out the Crowdin hacks.

#1 Our apps

Shopping List – Listonic

Shopping List – Listonic is a free app that improves the quality of your grocery shopping. It lets users share lists in real-time, add product details, see items sorted by aisles and much more. Download on Google Play.

- Water Reminder

Drink Water! helps you stay hydrated. It calculates you daily water needs and tracks your intake. Plus, it helps develop healthy habits via drinking alarms and many other useful features. Download on Google Play.

- Sales & Deals

Sales & Deals lets you browse thousands of discount flyers, weekly grocery ads and catalogs from all the favorite stores and supermarkets. It’s available only in France, Germany, Greece, Italy, Portugal, Brazil, Argentina, US, Poland, Sweden, Spain. Download on Google Play.

- Pregnancy Tracker

Pregnancy Tracker was made to help future moms and provide them with all the information they need to stay safe and informed. Future moms can track baby development and get many useful tips. Also, it offers some helpful tools (contraction timer, weight/sleep tracking, blood pressure charts) and checklists (shopping lists for a newborn, birth plan, hospital bag checklist and more). It’s available in Croatian, Czech, Dutch, English, French, German, Greek, Hindi, Hungarian, Italian, Polish, Portuguese, Russian, Spanish, Turkish. Download on Google Play.

#2 Voice & Tone

- - Be specific. Avoid vague language. Cut the fluff.
  - Be consistent. Use consistent wording across the whole app. Follow the capitalization of the source string (if your language doesn’t have specific rules like noun capitalization in German).
  - Be concise. Use short words and sentences. Keep the leght of the translation similar to the English version.
  - Be informal. Keep the informal tone.
- Shopping List – Listonic, Sales & Deals, Water Reminder – copy in these apps should sound like a personal assistant: friendly, positive, but clear and straightforward.
- Pregnancy Tracker – the app should sound like a doula with warm, nice, and empathetic tone. 99% of our users are women so talk to women using the female verb forms etc., if needed.

#3 Translation Resources

- Basics

10 princliples for great translations

- Microcopy and UX writing

UX Writing: How to do it like Google with this powerful checklist

Poetry by design: a brief but practical guide to writing microcopy

- App Store Optimization

App Store Optimization basics for translators

- Additional resources

Translation knowledgebase

#4 Crowdin tips

We use Crowdin to store the translations. The platform offers some hacks that may be useful for translators, e.g.:

- - Screenshots, comments and TM suggestions
  - Proofreading mode (for quick approval of translations), available only for proofreaders
  - Filtering by “Not approved”, “Untranslated first” etc.
  - Search options (useful to find translations added to your language version or particular source strings in English, in one folder or in all folders at once)
  - Moving between folders
  - And more.

Remember about quality!

Quality is the most important rule of our work. We collect feedback from our users, social media followers and the translation community to determine whether the translations meet our standards.